The patient experience is an important consideration in trial design. Historically, the clinical trial process runs from the top-down and is heavily controlled by clinical settings and subject to strict validation rules for data gathering and analysis. However, the data should instead be flowing back to the patients who are the subjects of the clinical trial to ensure they fully understand the risks and benefits of participating in the trial.
Dive into Medidata’s white paper to find out the best practices and new testing methods clinical trial sponsors are using to immerse patients into clinical trials for a better patient experience and for more enhanced data quality.
